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SPRING 2019

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Distributor's Link Magazine Spring 2019 / Vol 42 No2

46 THE DISTRIBUTOR’S

46 THE DISTRIBUTOR’S LINK SPECIALTY TOOLS & FASTENERS DISTRIBUTORS ASSOCIATION PO Box 44, 500 Elm Grove Rd., Ste. 2I0, Elm Grove, Wl 53122 TEL 1-800-352-2981 FAX 262-784-5059 EMAIL info@stafda.org WEB www.stafda.org STAFDA’S UPCOMING EVENTS FOR 2019 by Georgia H. Foley, CEO In Q1 2019, the Specialty Tools & Fasteners Distributors Association (STAFDA) offered five, one-anda-half day workshops around the country with sales expert, Paul Reilly, leading a program on “Value Added Selling.” These interactive sessions were designed for outside sales professionals serving the construction/ industrial channel. Reilly coached attendees on how they can compete aggressively and outsell the competition while maintaining company profitability. The goal was to add value, not cost; sell value, not price. Reilly combined offensive and defensive selling couched in a “consultative” mindset. In addition to teaching Value Added Selling skills, STAFDA asked him to include two other components to his program: Small-Wins Selling and the Psychology of Decision Making. The education roll continued as STAFDA is one of 38 association sponsors of the University of Innovative Distribution (UID), March 10-13. This four day management school attracted over 600 supply chain professionals to learn from the best-of-the-best in distribution. Attendees created their own curriculum from 43 class options to either hone-in on their specialty or take courses outside their wheelhouse. STAFDA offered distributor members 15 scholarships for rising stars at these businesses. In addition, STAFDA provides education from the convenience of members’ offices. Each month, STAFDA offers a one hour webinar on a business topic. These webinars are free with 45 minutes of the speaker’s presentation followed by a 15 minute Q&A. If members can’t make the webinar “live” – all sessions are recorded and posted to the members-only section of STAFDA’s website. Upcoming webinars include: May 14, Jeff Gusdorf, “ERP 101 – Back to Basics”; June 4, Alan Beaulieu, “Mid- Year Economic Update”; July 16, Barry Wright, “Top 10 Negotiating Mistakes & How to Avoid Them”; and August 13, Gail Alofsin, “Foundations of Leadership.” Additional webinars will be added as the year progresses. SHOW EVENT ARTICLE But the biggest educational opportunity is STAFDA’s Annual Convention & Trade Show, November 10-12, in downtown Nashville. All events will be housed in the modern Music City Convention Center which is walkable from STAFDA’s four host hotels: Omni Nashville, Hampton Inn, Hilton, and Renaissance. At press time, entertainment for the opening party and the keynote speaker have been announced. STAFDA’s full Nashville agenda will be posted to its website in late spring. Registration for the Nashville Convention opens Monday, June 24 from the members-only section of STAFDA’s website. Country stars, Big & Rich, will perform a private concert for STAFDA attendees at its Opening Party on Sunday, November 10, in Nashville’s Municipal Auditorium. From their 2004 debut, the triple platinum, Horse of a Different Color, the duo has evolved into one of country music’s auspicious partnerships, garnering multiple Grammy, ACM, CMA, and CMT Music Award nominations. The keynote speaker will be David Goggins, a former Navy SEAL, Army Ranger, and Air Force Tactical Air Controller. He’ll address the audience on Monday, November 11. Goggins is now an ultramarathoner who overcame obesity, prejudice, and poverty to achieve greatness. His book, Can’t Hurt Me, is a best seller and he has a huge Instagram following. Goggins will address the 40% rule: most people tap into only 40% of their capabilities. He’ll also talk about the ‘accountability mirror’ and why people need to take responsibility for their actions. The STAFDA Convention & Trade Show is for members only. To learn more about STAFDA and its programs, please visit www.stafda.org SPECIALTY TOOLS & FASTENERS DISTRIBUTORS ASSOCIATION

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