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Distributor's Link Magazine Spring 2020 / Vol 43 No2

28 THE DISTRIBUTOR’S

28 THE DISTRIBUTOR’S LINK EUROLINK FASTENER SUPPLY SERVICE 840 South Buncombe Road, Greer, SC 29650 TEL 864-801-0505 FAX 864-801-3606 EMAIL sales@eurolinkfss.com WEB www.eurolinkfss.com EUROLINK TURNS 20 IN 2020! by London Penland Eurolink Fastener Supply Service is a family owned and operated metric fastener importing distributor celebrating its 20th anniversary this year. The Eurolink family thanks our customers for our continued and increasing success! Now, please let me tell you a short story of how the Eurolink family came to be from my perspective as the son of a founder and current owner. I was nine years old when the original company, Supply-Line Fasteners, was created by my father, Craig Penland, and now deceased uncle, Todd Penland, but I remember those humble beginnings. I remember occasionally getting up at 4AM to help my father deliver newspapers, he did that every morning. I remember him working all day, doing the best he could to build the company in the basement of our house, he did that every day. At night he would go work as a bartender and he did that every night! At the time, my little brother had just been born very premature and struggled with serious health issues. My mother and father worked tirelessly to provide a proper life for us and to instill within us proper values. Ever since those humble beginnings, Eurolink has relied on those values, rooted in faith, to overcome adversity with integrity. Todd and Craig, while working at a major stocking distributor, stumbled across an unfulfilled niche in the market. They noticed that they were frequently “no-quoting” items they technically could source, but were not worth their company’s time due to its scale. These “no quotes” were creating a gap in the industry, so they stepped into novel territory to fill that gap, betting that a small to mid-sized distributor model could solve this issue profitably. The Eurolink brothers, steeped in hard work, persevered, capitalizing on their knowledge and network to develop partnerships and logistics chains for overcoming the challenges associated with providing THE EUROLINK TEAM sourcing services for importing from Europe. They essentially coined the phrase “hard-to-find metric fasteners” to describe the frequently no-quoted items Eurolink specialized in sourcing. The value of Eurolink has proven itself over time. Weathering the Great Recession of 2007-2009 at a pivotal moment in the company’s development, the company restructured and refocused to become the Eurolink that our customers know and love today. Eurolink Fastener Supply Service has been growing at a fantastic rate due to our faith, integrity, culture and commitment to high quality customer service. We do it every day! BUSINESS FOCUS ARTICLE EUROLINK FASTENER SUPPLY SERVICE

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