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Distributor's Link Magazine Summer 2021 / Vol 44 No 3


122 THE DISTRIBUTOR’S LINK STAFDA IN-PERSON EDUCATIONAL WORKSHOPS IN ORLANDO from page 46 The Unspoken Rules of Leadership Jamie Turner Turner led a webinar for STAFDA earlier this year and it was so well received he was invited to Orlando! His workshop will look at the four pillars of leadership (mentoring, marketing, mindset, management) where attendees will determine which “pillar” they are. He will cover why the world’s best leaders work on their mindset first and their skillset second; How thinking “backwards” can help improve one’s influence with others; Why humility is a secret weapon all powerful leaders possess; How to use the Law of Reciprocity to create a win/ win environment; Turning a yes/no question into an either/ or question to grow influence; and Why leading with a story (rather than facts) can turn a person into a more effective persuader. Turner is an author, professor, and CEO who was recognized by CareerAddict as one of the world’s best speakers along with Ariana Huffington, Daymond John, and Gary Vaynerchuk. His client list includes Coca-Cola, AT&T, Microsoft, Verizon and SAP. He’s a professor at both Emory University (Atlanta) and the University of Texas (Austin). Overcoming the 7 Deadliest Communication SINs Skip Weisman Yet another STAFDA webinar speaker who resonated well with members so he’s on deck for Orlando! Prior to starting his consulting business creating championship work teams for clients, he served as CEO for five different professional baseball franchises affiliated with the Boston Red Sox, Cincinnati Reds, New York Mets, Seattle Mariners, Tampa Bay Rays, and Texas Rangers. In this workshop, Weisman will do a deep-dive into interpersonal workplace communications. Attendees will learn these four key points: 1). How to calculate the actual dollars of how dysfunctional communication and behavior impacts a company; 2). Defining workplace communication problems and applying specific strategies, tools, and techniques to get different results; 3). Increasing workplace productivity by 50% overnight by committing to just one of seven deadliest communication sins; and 4). Committing to adjusting one’s own communication habits to initiate the change they want in their workplace. Sunday Afternoon - 1:30pm-3pm Sales PRO Update - Paul Reilly In 2006, Tom Reilly, then STAFDA’s Sales Consultant, spent six months researching and interviewing STAFDA outside sales professionals and their managers before he wrote STAFDA’s outside sales training manual, Sales PRO. Fast forward to 2021 and Tom’s son, Paul, who has been STAFDA’s Sales Consultant for several years, is now updating the original Sales PRO. This spring, Paul surveyed STAFDA distributors to learn about their specific outside sales policies and trends. The COVID-19 pandemic has revolutionized the way outside sales is now conducted. It still involves field sales calls, but virtual selling has soared to the forefront. The updated Sales PRO will include research and techniques to address today’s new selling environment to include virtual selling, creating personal value, and customer messaging. Paul’s Orlando session will be a preview of his soon-to-be printed manual. In addition, in late 2020/early 2021, he’ll be conducting a series of virtual webinars for members which will focus on Sales PRO’s new research to help outside salespeople navigate today’s challenging environment. Tuesday Morning - October 26, 8am-9:30am Economic Update - Alan Beaulieu As STAFDA’s Economic Advisor, and one of the pre-eminent economists in the country, Alan Beaulieu will present his annual economic recap of 2021 and offer his forecast for 2022 and beyond. As the U.S., and world, emerges from the worst of the COVID-19 pandemic, economies are regain their footing while businesses hit the accelerator. Everyone wants to get back to ‘normal’ and he will highlight what sectors are achieving success over others. Some forecasts say normalcy won’t set in until 2023 so find out if Beaulieu agrees with them or not. He writes STAFDA’s Quarterly Economic Advisories which updates members throughout the year, but they’re no substitute for his standing-room only workshop. Beaulieu is President of ITR Economics and will lead a 90-minute free webinar on June 10 for STAFDA members. Since 1990, ITR helps companies around the globe forecast, plan, and increase their profits based on business cycle trend analysis. SPECIALTY TOOLS & FASTENERS DISTRIBUTORS ASSOCIATION

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